We are pleased to announce we’ve been shortlisted as an Effective Mobile Marketing Awards finalist, being nominated in the ‘Most Effective Mobile Payment Solution’ category.
Over the past six weeks, a judging panel including David Murphy (Founder of Mobile Marketing Magazine) has picked from a huge number of entries to select the finalists. Our Charge2Mobile solution, implemented in Ireland for Easytrip allowing drivers to pay for toll charges using a mobile phone, stood out as an effective mobile payment solution.
David Murphy, chair of the judging panel said: “I know it’s what the chair of every judging panel says about any awards programme, but the standard of entries this year has been unbelievably high. There are several categories where a number of very good entries have not made the cut, simply because of the quality they were up against.”
Winners of the Effective Mobile Marketing Awards will be announced on Thursday 28th November.