Oxygen8 Group Blog

May 2, 2013

Mobile App or Mobile Website: Which Should You Build?

Whilst a recent survey conducted by Compuware suggested that consumers favour mobile apps rather than a mobile website, businesses should still weigh up the pros and cons of each before deciding to leap into the world of mobile. Mobile apps are expected to be more convenient, faster and easier to use […]
May 24, 2013

Oxygen8 Group’s Head Office Makeover

Oxygen8 is proud to unveil its refurbished Birmingham office today with a fully branded, colourful new look. The pictures speak for themselves…
May 30, 2013

Using CRM to make SMS more targeted

The blanket effect for mobile messaging campaigns is slowly becoming a thing of the past. The key to successfully incorporating mobile into your marketing campaign is targeting, this ensures that a message is welcomed and brand reputation and familiarly grows. Underpinning mobile communications such as SMS campaigns with a form […]
May 31, 2013

Mobile News in Tweets – A Weekly Roundup (31st May 2013)

Guest article: Maria Grant from @Oxygen8Group discusses Using CRM to make SMS more targeted http://t.co/LsxuTVMBNg — 160Characters (@160Characters) May 29, 2013
June 5, 2013

Seven Steps to Successful SMS

In James Harrison’s recent article on Mobile Marketing Magazine he provides a seven-point guide which details the important steps that need to be taken in order to create a truly effective SMS campaign.
June 7, 2013

Mobile News in Tweets – A Weekly Roundup (7th June 2013)

Ericsson predicts that the number of subscriptions for smartphones globally will nearly quadruple by 2018. fb.me/17bCfWGMa — Wali Khan (@Tajwali) June 3, 2013
June 11, 2013

Could SMS Payments Be For You?

In his recent article on 160 Characters, James Harrison concentrates on SMS payments, looking at the pros and cons of this form of micropayment as well as what 2013 holds for mobile payments, could this be the year of the SMS payment? Click here to read more.
June 19, 2013

Oxygen8 to Sponsor Payforit Summit

We will be heading to London on June 26th where we will be sponsoring the Payforit Summit, which focuses on business growth opportunities for merchants looking to monetise their digital services using the online payment mechanism, Payforit.
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