Oxygen8 Group Blog

June 20, 2013

Five Tools and Methods to Help Organisations Target Customers More Effectively

Targeted marketing is one of the most significant tools to be aware of in today’s competitive business environment, in terms of growing your business and saving time and money.
June 26, 2013

How SMS Alerts help notify residents on repair statuses

An innovative new scheme has been implemented for reporting repairs in council houses, with SMS messaging at the centre of the scheme.
June 28, 2013

Oxygen8 Sponsors Payforit Summit: Videos, Pictures and Tweets

Oxygen8 were a sponsor at the successful Payforit Summit on 26th June 2013. The event was a sell-out, and our UK Country Manager, James Harrison was a guest speaker, along with industry experts from the likes of Vodafone and EE.
July 5, 2013

Mobile News in Tweets – A Weekly Roundup (5th July 2013)

In this weeks Mobile Roundup, CMS Wire look at how you can lead in Mobile Marketing using Immediacy, Simplicity & Context, and Macauhub looks at how Mobile Phone could help overcome difficulties in financial services in Mozambique. Marriott to support mobile check-ins at 325 hotels, which will feature dedicated mobile desks http://t.co/mssb5SgPIH @Marriott […]
July 9, 2013

5 Benefits of SMS Marketing

SMS is an invaluable tool for marketing and remains the most universal mobile medium to date. In the UK, SMS is the most popular form of communication, so is a relevant form of marketing in today’s society. Here are the 5 top reasons why SMS is the best form of […]
July 11, 2013

INFOGRAPHIC: Social Media In a Day

Every day, 40% of the world’s population goes online to engage in social networking, and this infographic provides a snapshot of the social media activity in a day, split by platform.
July 18, 2013

Five Metrics To Assess The Effectiveness Of SMS Marketing

Like with any marketing campaign you launch, the only way to tell if your SMS marketing campaign is working is consistently measure and analyse the key areas of the campaign. In order to do this effectively, you need to identify the key metrics to measure and analyse, in order to […]
August 7, 2013

How To Drive Revenue Directly From Mobile Marketing Campaigns

Driven by the growing adoption of mobile devices by customers, businesses are increasingly focused on reaching their target audience through the mobile channel, and so they should be.
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